CLEVELAND — So much of our lives involves captured images, from what we eat to specials occasions. So when Rachel Martin picked up a camera for the first time in her mid-20's, she decided to celebrate diversity and inclusion.
"I love choosing models with different skin tones, different body shapes and sizes," explained Martin.
Adopted at 3-years old, the Wooster native wasn't always shown the sweeping acceptance she now offers others.
"Growing up in a white family, white community, I always struck out and I always hated that growing up," said Martin. "Now as an adult, I realize the importance of sticking out and being different. It's what sets you apart from everybody else."
Now in her thirties, and with nearly ten years of experience, Martin has since used her adversity as a source of motivation. Her eye for contrast and inclusivity setting her apart from her peers and propelling her success.
"I love being creative and I love like mixing patterns and things," says Martin. " Things I like stick out, and make people be like, 'I wouldn't have thought of that.'"
Her photography journey was traditional at first, but gained new vigor when she pushed herself to start fresh and focus her lens on what lied beyond her comfort zone.
"I was kind of getting bored with weddings and seniors and I still love all of that. Families and newborns. I still do all that as well, but there's just not as much creativity with all of that stuff," Martin explained.
With a need for change, Martin opened the door to fashion photography and hasn't looked back. She's worked with brands and individuals helping them to create memorable and unique images that will hopefully withstand the test of time.
"I got the location and the model and the wardrobe and the makeup. It's really a fun process for me to put all that together and then see the end result," said Martin of her process to curate shoots.
And there's no better feeling than getting the perfect shot, a feeling Martin has grown accustomed to.
"I got the shot when I look at it and I'm like, I don't see other people like doing this a whole lot," said Martin.
Even having experienced success, turning your passion into a career is no easy feat. Martin credits her support system specifically her wife Jackie and all of the designers and models she collaborates with, for keeping her motivated.
"I've had amazing opportunities because of photography, so I'm so grateful for photography, for cameras, and just that people love my work," said Martin. " I appreciate everyone that has worked with me. I just love them all."
Despite the challenges she's faced, Martin's outlook and passion turned purpose can be a lesson for us all.
"I hate to sound cliché , but happiness.," said Martin describing how she defines success. "I just want to be happy. I want to enjoy what I'm doing. I don't want to compare myself. I just want to be happy and enjoy.
For more on Rachel Martin and her creative endeavors you can visit her website or check her out on social media.
Black Light is a series created by 3News Reporter Kierra Cotton aimed at exposing the hidden talent within Northeast Ohio’s Black community. If you'd like to suggest a feature to Kierra, you can connect with her via email at kcotton@wkyc.com.
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