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Northeast Factory Direct ready to open new store following Eastlake fire

Northeast Factory Direct is ready to open its brand new east side location.

When Northeast Factory Direct's east side location caught fire in August, the damage looked devastating.

Luckily, no one was hurt and some of the east side employees were moved to the company's west side store for work.

Now, Northeast Factory Direct is ready to open its brand new east side location at the old B&B Appliance Store on Lakeland Boulevard in Euclid. The store will open its doors for the grand opening this Friday.

The store's opening date is completely coincidental. Though it's Black Friday, the store won't be hosting any big Black Friday sales, because its merchandise is already deeply discounted.

"We like to say that every day is Black Friday at Northeast Factory Direct because it’s true - we’ve cut out all of the expensive overhead and we pass that savings on to our customers by selling nice things for your home for way less than they’d have to pay at big box and retail stores," owner Alex Nemet said.

The new Northeast Factory Direct is located at 24470 Lakeland Blvd.

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